Press Release Manager is a web-based software that automates the process of developing press releases. Large PR agencies can use this tool to automate, expedite and organize the process of developing a press release. It includes management tools to help PR account directors manage vast number of client press releases: organizational and collaboration tools to help account executives and staff writers be more efficient in their work and features that will automate and enhance the level of service and relationship between an agency and its clients. There are three instances of the system. They are Agency Home State, Agency PRB State and Client PRB State. Each state has its own navigation bar and access level.
HT also built a custom word editing tool to go with the application. Using this tool, the press release draft can be edited by various authorized user while their changes are tracked by color coded schemes. These changes are eventually accepted or rejected by the owner of the release.
Technologies involved:
- Languages: ASP, VBScript, JavaScript, XML, COM.
- Database: MS SQL Server 2000
- Tools: MS Visual Studio
Client: Zambia, San Francisco